31
January
2012
Tags: han, videos
Posted in: General | No Comments
Today Han released their new film to introduce their Spring/Summer 2012 Collection. Check it out here above.
We have already received first pieces from the new line, including denim, denim shorts, pants, shirts, sweat pants, jackets and more.
And we have the Fall/Winter 11 line from the Danes on 50% sale right now here.
27
January
2012
Tags: sale
Posted in: Announcements | No Comments

Today our 50% online sale has started. Still lots of fantastic pieces can found in there, you just have to dig a little bit.
CHECK IT OUT HERE.
27
January
2012
Tags: shoes, thom browne
Posted in: Product | No Comments

New online is the Spring/Summer 2012 Thom Browne Black Pebble Wingtip Shoe. A classic TB look, yet with a newly updated tricolor outersole. Start the summer in true style!
The shoes are now available here.
16
January
2012
Tags: Events, holden, party, soberlin, soto, stussy
Posted in: Events | No Comments

Fashion week is upon us again and we cannot wait to welcome you all in our store this week. Make sure to pass by, say hello, check out the new Spring/Summer 2012 Collections that have in part already arrived… and more importantly, make sure to pass by our party on Wednesday. Stussy and Holden are in the house at Flamingo… enough said!
All info is here.
16
January
2012
Tags: backpacks, bags, nanamica
Posted in: New in Store | No Comments

This season we welcome Japanese brand nanamica to our store. We are super excited to offer the technical garments and accessories by the brand. As part of the first delivery we present a set of camouflage backpacks, with the cycling pack certainly being the highlight.

These are now in store and if they do not sell out too fast, will also make it online. Gore-Tex jackets are following soon!
16
January
2012
Tags: mark mcnairy, shoes
Posted in: New in Store | No Comments

Look what we just got in – as part of our most recent delivery from Mark McNairy we present the Digicamo Longwing Brogues. We wanted to do something both bold, but easy to wear this time, so we went with a grey suede and canvas digicamo on the upper, all sitting on a durable and comfortable Crepe outer sole. They should be online as well soon.

12
January
2012
Tags: Events, holden, party, soto, stussy
Posted in: Events | No Comments

Next week Berlin Fashion Week, Bread & Butter, Seek, Capsule and everything else is upon us again. The European fashion world reunites in Berlin and we are looking forward to welcome all of you in our city. We have a bunch of events planned next week, but the main one is our party together with Stussy and Holden, celebrating the get together of the iconic streetwear brand and outerwear maker Holden from Portland.
We have an amazing DJ line-up ready for you, including the one and only Zombie Boy. The party takes place on January 18th, 2012, at Flamingo, an up and coming club, that you do not want to miss out on.
We hope to see you there!
YOU CAN RSVP TO THE EVENT HERE.
11
January
2012
Posted in: General | No Comments

The end of the Fall/Winter season has come and new Spring/Summer 2012 goods are coming into the store on a weekly basis already. That means, it’s sales time. We still have some great product from the season left, but of course only very few pieces.
So… hurry up and get those good deals.
CHECK OUT THE ONLINE STORE SALE HERE.
27
December
2011
Posted in: General | No Comments
We had our first Soto Christmas dinner just before Christmas to celebrate our small team and show appreciation. Everybody throws so much effort and work in there that we sometimes forget to take a break, enjoy ourselves and look back.

We traditionally started out with our little “Wichtel” game meaning everybody drew a little paper and had to buy a present under 20,- EUR for the name drawn. (not that easy to come up with something original)
Seb and Chris looking proud and happy:

Samir our “Held der Arbeit”:

For dinner we went to fancy restaurant UMA at the Adlon Hotel and I’m not exaggerating when I say that we all probably had the best food since quite some time. Kitchen and staff were simply amazing!




Big thanks to the Soto Crew: Lia, Samir, Chris, Mickie & Seb! We’re glad you’re there.
And a very special thanks to our man IGOR!
24
December
2011
Posted in: Announcements | No Comments

The Soto Crew wishes you guys a nice and relaxing holiday season 2011. We hope you had a great year and celebrate the end of 2011 properly. We are closed on the 25th and 26th of December and start with our regular opening hours from December 27th!

If you are in town, make sure to come say hi!
Your SOTO team!