Archive for the ‘Product’ Category

Now online: Sperry Top-Sider x Penfield

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The Sperry Top-Sider and Penfield collaboration footwear has launched this week in store and has now also made it online.

You can buy all three styles from the collection here.

Norse Projects Autumn/Winter 2011 Collection Lookbook

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Check out how you can best match up your Norse Projects gear this season. Lots of this stuff we actually have in store and new jackets have just arrived as well.

Buy Norse online here.

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Undefeated x Puma Nylon Ripstop Clyde “NRC” Pack

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This week the latest collaboration between Undefeated and Puma will be lancing at Soto. Together the two present the Nylon Ripstop Clyde “NRC” Pack. The iconic Clyde goes through another first and after having come in a canvas option for the last drop, this time comes with clean ripstop nylon uppers. Overall there will be 4 solid colorways of the sneaker, each featuring the 5 Strike logo by Undefeated on the tongue. The official release is September 10th, 2011.

Check out all colors of the sneaker after the jump.

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Norse Projects Fall/Winter 2011 – Look 1

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The Norse Projects Fall/Winter 2011 Collection arrived in store this week. As usual no disappointment, the Danes deliver some fantastic pieces. The first drop this season includes shirts, knitwear, hoodies, sweaters, lots of beanies in lots of colors, some scarves, some gloves and more. (The 5 Panels are also coming, you just have to be a little more patient)

Our resident in-store model, Phil aka Philly Vanilli, is on vacation for a couple of weeks, so get ready for some new faces here. Today we present Chris, wearing a beanie and a jacket from the new Norse line. The jacket is incredible – butter soft wool upper, quilted lining, nice zipper details, hood and the best of all – the vegetable tanned leather shoulder patches.

Some more shots from the look follow after the jump.

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Styled – Adam Kimmel Autumn/Winter 2011

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We styled our current selection from the Adam Kimmel Autumn/Winter 2011 Collection. Great shirts, a beautiful blazer, scarves, pants and more are now in store and as you can see, they look really nice. Nothing too pretentious, yet still special – just how we like it!

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Our Legacy Fall/Winter 2011 Collection

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Our Legacy has been one of our strongest brands right from the beginning. The Swedish brand just manages to perfectly fuse simplicity, yet infuse just enough sophistication to make the item stand out.

First pieces from the new Fall/Winter 2011 Collection have already arrived in store, including basic tees and crewneck sweaters, as well a waxed army parka, a series of blazers and some fantastic flannel shirts. The color combos of the shirts are killing it this season.

Some of the items are also already in stock in our online store, and more is following in the coming days, so keep your eyes open!

Some first FW11 items you can already purchase here.

Norse Projects Fall/Winter 2011 Lookbook

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The new Norse Projects Fall/Winter 2011 Collection is soon arriving at Soto. To give you an idea of what to expect, check out their new collection lookbook.

The full lookbook follows after the jump.

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Han Kjøbenhavn Autumn/Winter 2011 Film

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Han introduces great new technical fabrics with their Autumn/Winter 2011 Collection. The collection has grown a lot with this season, which you will also see in store in the coming weeks. We already carry some styles of the new collection.

You can purchase HAN online here.

14/03 Pochettes

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In true gentlemen style, we have received the pochettes from German brand 14/03. All hand made, the pochette will make your outfit complete. Best thing about them, is that they are reversible and can be worn in multiple ways.

Check out all colorways that are now available from Soto here.

Puma x UNDFTD Store Setup

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This weekend we celebrated the release of the new Puma x Undefeated Cali Canvas Clyde Pack. We made a nice setup in our first room with all shoes of the pack lined up and styled our entire third room for the release. Old doors and windows acted as a nice back-drop for the room, complemented with vintage Berlin sub-way lamps, a desk setup for the man behind the collaboration, Eddie Cruz, and some other nice details.

Starting at 4pm on Saturday, we hosted a BBQ real American style for our Berlin community, including excellent catering, American bear, ice cream and more. A recap of that is coming shortly.

Take a detailed look behind the jump.

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